It has been a slow build, and the people closest to it say that was deliberate from the start.
Industry watchers have pointed to the timing, which sits awkwardly against the release calendar. That may turn out to be the point rather than an oversight.
What it means
Placed against the wider picture in Culture, this is not an isolated case. Several projects over the past eighteen months have followed a comparable path, and the pattern is becoming difficult to dismiss as coincidence.
The plan was never to move fast. The plan was to still be here in ten years.
More dates are expected to be confirmed before the end of the season.
