What Changed When Playlists Stopped Being the Whole Game

| FEATURES |

What Changed When Playlists Stopped Being the Whole Game

The story starts about three years ago, in a room that was never meant to be a studio.

Industry watchers have pointed to the timing, which sits awkwardly against the release calendar. That may turn out to be the point rather than an oversight.

What it means

Placed against the wider picture in Features, this is not an isolated case. Several projects over the past eighteen months have followed a comparable path, and the pattern is becoming difficult to dismiss as coincidence.

The plan was never to move fast. The plan was to still be here in ten years.

More dates are expected to be confirmed before the end of the season.

Jordan Vale

Covers new releases and the independent charts.